Our Story

Mortgage companies exist to serve clients, and that happens through Mortgage Loan Officers. Having the right MLO makes the difference!

We do things Completely Differently around here... This is our story:

Mortgage Dallas was founded by Anthony Ferrando after a decade of serving the Texas real estate market. Anthony began his career as a 20-year-old real estate agent starting from complete scratch; without any local connections or business knowledge. After struggling for 4 long years in real estate, Anthony hired one of the country’s top real estate coaches and began earning an above-average income each year that followed. He went on to earn his real estate broker’s license which he still holds today.

 

Eventually, Anthony began to realize that mortgage lending was his true calling. After earning his Mortgage Loan Originator’s license through TX-SML, Anthony closed his real estate business and focused solely on originating residential home loans. 

 

For years, Anthony focused on becoming the very best mortgage loan officer he could be – for his clients, for his family, for himself. Relying exclusively on professional referrals, Anthony was recognized as a Top Producer at each company he worked for. Without an expensive marketing budget, Anthony developed a following of “Raving Fan” professionals who refer their clients directly to him.

 

While working as a mortgage loan originator, Anthony realized a few things; many mortgage loan officers don’t know what they’re doing; many mortgage loan officers do not renew their license after the first year; and, as a result, many borrowers do not receive the level of service they deserve.

 

He also noticed that many mortgage companies prioritize increasing their loan officer count and teaching classes that do not create productive MLOs. Many companies either insert the MLO as a “cog” in their metaphorical wheel or turn the MLO out to the wolves to fend for themselves. Consequently, most loan officers do not learn how to run their practice as a business which shows in their productivity and local reputation.

Anthony Ferrando, Founder and President of Mortgage Dallas

In collaboration with his long-time mentor, Anthony refined and extended the philosophy and approach of the “Fearless Agent” to empower mortgage loan officers and their clients alike. The Fearless philosophy is a way of approaching the practice of mortgage lending with the right words and strategies for every mortgage situation, with an unshakeable mindset to deliver incredible results. The vision was born:

 

Mortgage Dallas – A mortgage company composed of a Fearless owner and Fearless mortgage loan officers who are ACCOUNTABLE to their local market, possess a strong GROWTH MINDSET and are willing to do business COMPLETELY DIFFERENTLY. We are powerful loan officers who are FOCUSED ON RESULTS for our clients.

 

So after over a decade serving the Dallas real estate market, Anthony founded Mortgage Dallas – not to be the largest mortgage company, but to be completely different from all other mortgage companies.

 

We know as industry insiders that it is the Mortgage Loan Officer who does all the work and makes the magic happen.

 

Mortgage Dallas is the ecosystem that empowers its MLOs to help their clients Win.

 

Mission Statement

"We Represent What Winning Looks Like!"

Every Day, in Every Way.
We represent what Winning looks like to Borrowers 
by helping them achieve their goals.
We represent Winning looks like to Realtors
by serving their clients at the highest level.
We represent what Winning looks like to The World 
by living our Core Values daily.

Core Values

Character

“We do what’s right, when no one is watching.”

Integrity

“We do what we say we are going to do.”

Grit

“We do the work.”

Contact Us

Have a Mortgage question?

We have the answer! Contact us today via phone or email.